THE WOO HELPS CISCO TARGET TECH-CHALLENGED MOMS

Cisco wanted to capture the attention of moms shopping in Target stores and convince them to purchase Linksys Smart Wi-Fi router. So they tapped the lifestyle marketing prowess of The Woo. We created a :30 spot that made the complex nature of a setting up a router more approachable, while sending the message to moms that a Linksys Smart Wi-Fi router can make their whole family Wi-Fi happy.

News